# Airlines Embrace Digital Cargo to Enhance Profitability and Efficiency

> Discover how the swift adoption of Digital Air Cargo is reshaping the airline industry, leading to significant operational improvements and competitive advantages for forward-thinking carriers.

**Source**: google.com | **Published**: 2026-07-06 | **Type**: case_study

## Key Facts

- 78% of global air cargo capacity now offers eBooking, indicating a major shift towards digitalization.
- Digital capacity surged nearly 300% from 2020 to Q2 2022, revealing rapid adaptation to market demands.
- Airlines adopting DAC see improved sales and reduced costs, enhancing competitive positioning in the sector.
- Financial performance benefits include expanded business and operational efficiencies, driving profitability.
- Strategic implications show a clear trend towards digital transformation, essential for future market relevance.

## Summary

\## Summary
Freightos aimed to transform the air cargo industry through Digital Air Cargo (DAC) solutions. The challenge was to enable instant air cargo rate search and eBooking across platforms. The result was a significant increase in digitized capacity, with airlines representing 78% of global air cargo capacity adopting these solutions.

\## Background
Freightos operates in the air cargo industry, facilitating digital solutions for airlines. Before the deployment of DAC, the industry faced challenges with traditional booking processes, which were often slow and cumbersome, limiting efficiency and sales potential.

\## Challenge
The primary problem was the lack of instant access to air cargo rates and the inability to book online, which hindered sales and operational efficiency. The industry needed a solution to streamline these processes and enhance customer experience.

\## Solution
Freightos implemented Digital Air Cargo solutions that enabled airlines to offer instant air cargo rate searches and eBooking on third-party platforms like WebCargo. This involved integrating their systems with these platforms to facilitate seamless transactions and improve user experience.

\## Results
The deployment of DAC led to a nearly 300% increase in digitized capacity on third-party platforms from the start of 2020 through Q2 2022. This growth continued with an additional 77% increase projected by 2025. Airlines experienced improved sales, reduced costs, and more efficient internal operations.

\## Key Insights
Businesses can benefit from adopting digital solutions to streamline operations and enhance customer engagement. The air cargo industry's shift to digital platforms demonstrates the importance of agility and responsiveness in a rapidly changing market.

\## Customer Testimonial
No direct quote is available in the source material.

## Entities

- **Companies**: Freightos, WebCargo
- **Products**: Digital Air Cargo (DAC)

## Key Concepts

Digital Air Cargo (DAC), instant air cargo rate search, eBooking, third party platforms, pandemic volatility, digitized capacity, airline sales improvement, corporate digital transformation

## Definitions

- **Digital Air Cargo (DAC)**: DAC refers to the digitalization of air cargo processes, enabling functionalities like instant rate search and eBooking.
- **eBooking**: eBooking is the electronic booking of cargo space, allowing for quicker and more efficient reservations.
- **third party platforms**: These are external digital platforms that facilitate services like rate searches and bookings for air cargo.
- **pandemic volatility**: This term describes the unpredictable changes in the market and operations caused by the COVID-19 pandemic.
- **digitized capacity**: Digitized capacity refers to the increased availability of air cargo services through digital means.

## Use Cases

- Improved sales for airlines
- Reduced cost of sales
- More efficient internal operations
- Expanded book of businesses
- Enhanced corporate digital transformation

## Frequently Asked Questions

**What is Digital Air Cargo (DAC)?**

Digital Air Cargo (DAC) is the digital transformation of air cargo processes, allowing for functionalities such as instant rate searches and electronic bookings. This innovation is reshaping how airlines manage cargo operations.

**How has the pandemic affected air cargo digitization?**

The pandemic has accelerated the digitization of air cargo, with a significant increase in the use of third-party platforms for booking and rate searches. This shift has been driven by the need for efficiency and adaptability in a volatile market.

**What benefits do airlines gain from adopting DAC?**

Airlines that adopt DAC experience various benefits, including improved sales, reduced costs, and more efficient operations. These advantages contribute to a stronger competitive position in the market.

**What role do third-party platforms play in DAC?**

Third-party platforms like WebCargo facilitate the digitalization of air cargo by providing tools for instant rate searches and eBooking. They enable airlines to reach a broader audience and streamline their booking processes.

**What is the future outlook for air cargo digitization?**

The future of air cargo digitization looks promising, with expectations of continued growth in digital capacity and adoption of new technologies. Airlines are likely to invest further in digital solutions to enhance their operations and customer experience.

## Links

- [Read on Welcome.AI](https://welcome.ai/content/airlines-embrace-digital-cargo-to-enhance-profitability-and-efficiency)
- [Original source](https://www.google.com/url?rct=j&sa=t&url=https://www.freightos.com/freight-resources/from-vision-to-reality-airline-digital-cargo-adoption-case-study/&ct=ga&cd=CAIyGmI5MjM0MzI3NzhlNTYzOGE6Y29tOmVuOlVT&usg=AOvVaw0YDhmYUjn5sLqLjwiKAGva)
- [WebCargo](https://welcome.ai/company/webcargo): Featured company

---

Source: Welcome.AI | https://welcome.ai/content/airlines-embrace-digital-cargo-to-enhance-profitability-and-efficiency