Rtb House - Re-Targeting Personalised Marketing


Meet RTB House truly personalized, deep learning-powered retargeting solution tailored to achieve your goals.

OUR SOLUTION: FLEXIBLE. TRANSPARENT. MADE-TO-FIT. CUSTOMER JOURNEY SCENARIOS Make your marketing funnel more efficient Use tools that fit your existing marketing strategy. Reach your customers at every step of their purchasing journey with sophisticated, custom retargeting scenarios. INDUSTRY-BASED CUSTOMER SEGMENTATION Treat your customers uniquely Use the flexibility of our technology to create different customer segments that are appropriate for your business. Set unique goals and deliver tailored creatives for each segment of your customers to offer products that they actually want. TRAVEL • Users looking for domestic flights • Users looking for foreign flights CLASSIFIEDS • Users looking for properties to rent • Users looking for properties to buy FASHION • Loyal clients who make purchases frequently • New clients who have never purchased before DEEP LEARNING OPTIMIZATION Benefit from state-of-the-art technology Deep learning algorithms make your campaigns perform better and allow you to generate content more accurately tailored to your customers’ profiles. Campaigns utilizing deep learning are up to 50% more efficient compared to those using standard machine learning approaches. TRANSPARENT REPORTING & 24/7 GOALS MONITORING Monitor, manage & optimize your campaign in one place Your campaign’s goals and stats are monitored around the clock and displayed in real-time. You get access to detailed information on your campaign, from a general overview, to deep campaign analytics, narrowing down to a single-creative preview level. BRAND SAFETY TAILORED TO YOUR POLICY Display your ads among safe content and websites Unlike other tools, our solution can be customized to follow your Brand Safety Policy by using: • Website Category Filter – easily excludes content categories that may oppose to your brand standards. • News Filter – automatically blocks news content with specific keywords (based on your keyword list and publisher URLs). • Blacklist – block specific websites to place your brand only among the safe environment. ALL-DEVICE & PLATFORM REACH Reach Wherever Your Shoppers Are You can run effective campaigns on any device and any SSP or social platform. Make the most out of personalized retargeting with smartphone & tablet, in-app, Smart TVs, or game consoles, serving your ads to customers around the globe, wherever they are! EVEN MORE OPPORTUNITIES TO EXPLORE • CROSS-DEVICE - Reach your customers on every device they use (smartphones, smart TVs, PCs, etc.). • DPA - Boost your sales by running campaigns on Facebook & Instagram. • OMNI-CHANNEL INTEGRATION - Integrate your retargeting campaign with your CRM data to boost sales even more. • IN-APPS - Get the most out of retargeting for your in‑apps users. • EXCELLENT TECH SUPPORT - Experience great turnaround times and proactiveness. • CUSTOMIZED REPORTS - Analyze only the data you need, on-demand. • API - Analyze your campaigns through your own or third party solution. • OUTSTANDING CREATIVES - Delight your customers with best-in-class, personalized creatives.

Learn more at rtbhouse.com

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About The Company
RTB House
  • Sales & Marketing
  • 1 Product
  • 0 Case Studies

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