Synthetic Users
Test your idea or product with AI participants and make decisions faster.
We are a group of product creators. We set out to solve one of our biggest pain points: testing our products. We started experimenting with AI as a way to synthetize users (so we could test with them). It worked. As we evolved our our experiments in AI it became clearer that we were getting a lot of value in the product discovery phase. Other people found value in our solution. How many of these product discovery initiatives can we successfully synthesise? Interview users and explore problems ✅ Send out a survey and identify problem areas worth solving ✅ Get feedback on an early idea ✅ Create a lo-fi prototype and get feedback on an early idea (coming soon) Design an experiment to test an assumption ✅ Run a brainstorming session with stakeholders ✅ Research and analyze competitors with a SWOT diagram ✅ Conduct a usability test with a prototype to identify big issues (Coming soon) Share research findings and insights. ✅ Journal • About Journal • About User research. Without the users. Test your idea or product with AI participants and take decisions with confidence. Join Beta now Setup in seconds Free for 30 days Own your insights Synthetic users provide you with organic insight Your Synthetic users will be increasingly insightful over time 32 year old logistics manager, single, lives in a 4 bedroom in Madison, Wisconsin. Loves computer games. Is in a long distance relationship. Has one cat and no living parents. Your proposed solution scores a 3.5 out of 5 Your synthetic users are happy but not moved with the overall solution. Your solution would benefit from a more upmarket and precious feel. Your solution is lacking definition about the security measures in place to ensure the safety and privacy of their data. Mitigate product risk Teams aren't testing enough 64% of teams are time limited for user testing 46% of teams are budget limited for user testing 31% recruiting respondents limitations Source: Maze report Test Desirability Find your winning concept and validate market fit. Learn about customer preferences, habits... Optimise yourproduct Synthetic users give you a unique overview on your product allowing you to uncover features and blockers Fine-tune and segment your ownparticipants Target your product to very specific audiences and get meaningful feedback Price comparison (100 interviews) DIY Usertesting.com Synthetic Users Time to set up Days Hours Minutes Time to synthesise results Days Hours Seconds Participant fees per interview 50+ USD 49 USD 2.5 USD Average spend per year for 100 interviews 7500 USD 15k+ USD 380 USD 😓 🤷 🥰 These folks have signed up. Now it's your turn. Actresults Our results are periodically compared with live user testing sessions. Slide 2 of 2. Join ourcommunity So you may focus on gathering deep insight. Product market fit can beaccelerated Our stack is fine tuned to ensure you get insights that allow you to increase your success metrics. Your company Proprietary synthetic personas engine Prompt design Large language model Join Beta now start testing and improving your products today Great reading Journal Team Pricing (too early) Jobs (coming soon) Press (too early) FAQ Light reading Terms of service Privacy policy Website Terms [email protected] Synthetic Users and Synthetic Users logo are trademarks and tradenames of Impossible Labs Limited and may not be used or reproduced without consent. Artwork by Pablo Stanley — CC 4.0
About Synthetic Users
Synthetic Users is a product discovery and testing solution that allows companies to test their ideas or products with AI participants and make decisions faster. The company was founded by a group of product creators who set out to solve one of their biggest pain points: testing their products. They started experimenting with AI as a way to synthesize users and found that they were getting a lot of value in the product discovery phase.
Synthetic Users offers a range of features and benefits that help companies mitigate product risk, find their winning concept, and optimize their product. The solution provides organic insights from synthetic users that become increasingly insightful over time. It also allows companies to fine-tune and segment their own participants, target their product to specific audiences, and get meaningful feedback.
The company's mission is to help teams test their products more effectively and efficiently. According to a Maze report, 64% of teams are time-limited for user testing, 46% are budget-limited, and 31% face recruiting respondent limitations. Synthetic Users aims to address these challenges by providing a solution that is easy to set up, free for 30 days, and offers participant fees as low as 2.5 USD per interview.
Synthetic Users' target market includes product creators, designers, developers, and researchers who want to test their ideas or products with synthetic users. The company's target industries include technology, e-commerce, healthcare, finance, and education.
The main use cases for Synthetic Users include interviewing users and exploring problems, sending out surveys to identify problem areas worth solving, getting feedback on an early idea, creating a lo-fi prototype and getting feedback on an early idea (coming soon), designing an experiment to test an assumption, running a brainstorming session with stakeholders, researching and analyzing competitors with a SWOT diagram, conducting a usability test with a prototype to identify big issues (coming soon), and sharing research findings and insights.
Synthetic Users' proprietary synthetic personas engine, prompt design, and large language model are some of the key features that set it apart from other user testing solutions. The company's solution is also periodically compared with live user testing sessions to ensure that its results are accurate and reliable.
In conclusion, Synthetic Users is a product discovery and testing solution that offers a range of features and benefits to help companies test their ideas or products with synthetic users. The company's mission is to help teams test their products more effectively and efficiently, and its target market includes product creators, designers, developers, and researchers in various industries. Synthetic Users' proprietary synthetic personas engine, prompt design, and large language model are some of the key features that make it a unique and valuable solution for product testing.
Details
Category
Where AI Leaders Stay Informed
The latest AI intelligence, case studies, and research — delivered to your inbox every week.
Free to read. Unsubscribe anytime.