AI presence (agent.json, llms.txt, MCP)
Serve structured data to AI agents at standardized endpoints. Pro.
AI presence is the set of machine-readable endpoints that let AI agents read structured data about your company directly. View them at /manage/<your-company>/ai-outputs. This section is Pro. New to these formats? See key concepts.
At a glance
- View your machine-readable endpoints at
/manage/<your-company>/ai-outputs; the dashboard view is a Pro feature. - Three endpoints per company: agent.json (
/company/<slug>/agent.json), llms.txt (/company/<slug>/llms.txt), and an MCP server (https://welcome.ai/api/mcp/company/<slug>). - They're generated from your profile, solutions, and knowledge Q&A — the richer your data, the more complete the endpoints.
- Copy or Open each endpoint inline, and copy the MCP URL to wire up AI tools.
- On free plans the endpoints are still served publicly; the dashboard just shows a blurred preview until you upgrade.
The endpoints
Welcome.AI publishes three standardized endpoints per company, built from your profile, solutions, and knowledge Q&A:
| Endpoint | What it is | URL |
|---|---|---|
| agent.json | A structured JSON description of your company for AI agents | /company/<slug>/agent.json |
| llms.txt | A plain-text summary of your company for LLMs | /company/<slug>/llms.txt |
| MCP server | A Model Context Protocol endpoint AI tools can query | https://welcome.ai/api/mcp/company/<slug> |
These are generated from the data you maintain — the richer your knowledge sections, the more complete the endpoints. If they show no data, generate your knowledge first.
Viewing and copying them
In the AI Presence section you can:
- See the live agent.json and llms.txt rendered inline.
- Use Copy to put the full content on your clipboard.
- Use Open to view the live endpoint in a new tab.
- Copy the MCP endpoint URL to wire up AI tools.
Free vs Pro
On free plans, these endpoints are still served publicly — AI systems can already read them — but the dashboard shows only a blurred preview. Pro unlocks the live view so you can see exactly what AI systems see and control the narrative. Upgrade in billing & plans.
Why it matters
When an AI assistant answers a question about your company, it grounds on whatever it can find and cite. These endpoints give it an authoritative, structured source instead of leaving it to guess. Keeping your profile, solutions, and knowledge current keeps your AI presence accurate.
FAQ
What are agent.json, llms.txt, and the MCP server?
agent.json is a structured JSON description of your company for AI agents, llms.txt is a plain-text summary for LLMs, and the MCP server is a Model Context Protocol endpoint AI tools can query. All three are generated from your profile, solutions, and knowledge.
Are my endpoints available if I'm on the free plan?
Yes. The endpoints are served publicly on every plan, so AI systems can already read them. What's gated is the in-dashboard view — free shows a blurred preview, and Pro unlocks the live rendering so you can see exactly what AI systems see.
My endpoints show no data — why?
They're built from the data you maintain. If they're empty, generate your knowledge first, then add profile detail and solutions to fill them out.
How do I connect an AI tool to my MCP endpoint?
Copy the MCP endpoint URL (https://welcome.ai/api/mcp/company/<slug>) from the AI Presence section and use it to wire up your AI tool.
How do I keep my AI presence accurate?
Keep your profile, solutions, and knowledge current. The endpoints regenerate from that data, so updates flow through automatically.